Web Design That Works

Web Design in the Albany Saratoga region of New York

Optimized for Mobile. User Focused. Well Designed. Easy to Update.

Your brand and marketing rely heavily on your internet presence. However, if your website lacks organization and is not mobile-friendly, it can deter your audience from engaging with you. Solidly planned and executed web design is a crucial aspect of any successful online business. A well-designed website can help businesses establish their brand identity, improve user experience, and increase conversions.

Questions when considering a website redesign:

Is your website making a great first impression?
Your website is often the first interaction potential customers have with your brand. A good website design can create a positive first impression, helping to establish your credibility and build trust with your audience.

Do potential customer want to stay and learn more?
A well-designed website is easy to navigate and provides a positive user experience. This can help to keep visitors on your site for longer, reduce bounce rates, and increase the likelihood of repeat visits.

Are you converting visits into leads and sales?
Good web design can also help to increase conversions by making it easy for visitors to find what they're looking for and take action. A clear call-to-action, prominent contact information, and a user-friendly checkout process can all help to improve conversion rates.

Does your website reflect your brand?
A website with a strong, consistent design can help to establish and reinforce your brand identity. This includes your logo, color scheme, typography, and other design elements that help to create a cohesive visual identity for your brand.

Has your website stayed up-to-date with your business focus?
If the information, navigation, and featured product and/or services lines do not reflect your current business goals, it may be time to plan a redesign. In addition to updating the look and feel or your old site, you can improve user experience, implement up-to-date SEO and add interactive features and calls-to-action that speak to your target audience.

Responsive Design

Mobile-First Responsive Design

Responsive web design - for the way your customers view your site.

For many businesses and organizations, the majority of the visits to their website and other web properties is via mobile device.

You need your site to convey the same information and ease-of-use on mobile that it does on larger displays. Whether your visitors stay with mobile, or return to your site using a tablet, laptop, smart TV or desktop, the experience should be the same.

Responsive web design focuses on delivering your message across all devices and screen sizes, with customer experience and search engine optimization as the top priorities.

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Recent Projects

A few more questions on the technical side:

Are you able to easily update your site and content?
Whether you handle updates in-house, or use a company like ours, you should be able to make edits at the speed of business. If your site has outdated code, has security issues or is in a wonky content management system (CMS), it's time for an upgrade.

Is your design mobile-friendly and responsive?
With more people each day searching on their mobile devices, it's important to have a website that is optimized for mobile. A good website design will ensure that your site looks and functions well on all devices, including smartphones and tablets.

How current is your SEO?
Proper web design can also help to improve your search engine rankings by ensuring that your site is structured in a way that is easy for search engines to understand. This includes using clean, semantic code, optimizing images and other media, and ensuring that your site is fast and mobile-friendly.

Speak with us about your website

A consultation is always free and usually takes about 15 minutes.

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